Bathrobe SZN be like Brrrrr, it's cold in here!

I always have four bathrobes on rotation because, well, I love a good bathrobe! I’m more of a sequins-and-pajamas kind of gal—athleisure just isn’t my vibe unless I’m actually headed to a workout. Truth be told, wearing yoga pants all day tends to sap my motivation to exercise. But don’t get me wrong—I’m not all sequins, all the time! My wardrobe is full of wide-leg trousers, block heels, motorcycle boots, bold-print cardigans, and crisp, colorful jeans.

There’s something uniquely comforting about wrapping myself in a super-soft bathrobe and securing the tie around my waist. It’s like my own version of compression therapy. Cocus Pocus fleece robes are buttery soft, giving that perfect snuggly feel that makes mornings a little more magical. For days when I crave a touch of luxury, I reach for our waffle robes made from 100% Turkish cotton—they’re breathable, absorbent, and add a spa-like feel to my routine.

Mornings in my house can be pure chaos, and I often cycle through two to three bathrobes as my kids start their day. I’ll slip into one, pour my coffee, and just as I take my first sip, the first kid will wander in and want to borrow it. The same thing happens with the next one until I’m either out of bathrobes or we’re racing the clock to get into our “real” clothes.

And let’s be honest—sometimes you just have to say it with a bathrobe. Most of our Cocus Pocus robes come with cheeky embroidered memes like “Bonjour Monsieur” or “Take It Easy” that add a playful touch to your morning routine.

I once had a business coach, Kris Plachy, who said something that has stuck with me: “I don’t know, Deb. I think you should just change your clothes.” Wait, what? “Yeah,” she said, “you have a lot of transitions in your day. Just change your clothes.”

Mind blown. Who knew that something so simple could make such a difference? Switching up my outfit has become my go-to reset, a small but powerful reminder to embrace both the chaos and the comfort woven into my everyday life.